T-shirt print graphic design concept project that reinterprets the vintage aesthetic of 1950s petrol advertisements in a contemporary key, blending it with iconic elements of luxury fashion.
The design features a retro pin-up style illustration characterized by a warm color palette dominated by brown and beige tones, with orange accents that recall the corporate colors of vintage fuel stations. The composition plays on the ironic juxtaposition between the premium automotive world and the haute couture universe, creating a visual imagery that celebrates the concept of “high-performance luxury”.